Globally, Google is pretty much unstoppable in the world of search engines, with a staggering 92.2% of the global market share. And, it’s unlikely to
AdChina's blog aims to deliver insight, expertise and inspiration on the topics of digital marketing, consumer behaviour, e-commerce and branding in China to help managers and marketers create sustainable growth in their companies.
Want to get ahead of your competition in China? Having a QQ account could be your secret weapon. QQ is one of the biggest social
Want to grow your brand in China? Then an official Douyin account is an absolute must. Douyin — the Chinese TikTok — is one of
WeChat is China’s biggest app, with over 1.2 billion monthly users. It’s no surprise then, that it’s the go-to channel for international businesses looking to
Alipay is the most popular third-party payment provider in China, with over 900 million users and a market share of almost 55%. Want to encourage Chinese
With almost 1 billion internet users, China is the biggest online market in the world. How can international businesses tap into this high-potential market and
Everything you wanted to know about WeChat Channels What do you get when you combine China’s biggest social media app, WeChat, with China’s biggest short
With over 550 million active users a month, Weibo is the second-largest social media site in China and is often compared to Twitter and Facebook.
Weibo — China’s answer to Twitter — is the second largest social media site in China, boasting over 550 million active users a month. But
Tmall is China’s leading B2C online e-commerce site, accounting for almost 65% of all transactions in the sector. And in 2020, the platform showed no
As China’s biggest social media app, WeChat is the place to be for international brands looking to make some noise in China. But with over
When it comes to digital marketing in 2020, it really is a case of east meets west. Some of the biggest brands in the west
With almost one billion online shoppers, China is the biggest and fastest growing e-commerce market in the world. And one of the driving forces in
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