
Baidu vs Google: Top differences between the 2 giants
Globally, Google is pretty much unstoppable in the world of search engines, with a staggering 92.2% of the global market share. And, it’s unlikely to
Globally, Google is pretty much unstoppable in the world of search engines, with a staggering 92.2% of the global market share. And, it’s unlikely to
Want to get ahead of your competition in China? Having a QQ account could be your secret weapon. QQ is one of the biggest social
Want to grow your brand in China? Then an official Douyin account is an absolute must. Douyin — the Chinese TikTok — is one of
WeChat — China’s biggest social media app — has its own set of unique emojis that express different emotions and reactions. Some of those emojis,
Want to reach an affluent user base in China, but unsure how? Advertising on Zhihu — one of China’s biggest, yet most overlooked, online channels
WeChat is China’s biggest app, with over 1.2 billion monthly users. It’s no surprise then, that it’s the go-to channel for international businesses looking to
Alipay is the most popular third-party payment provider in China, with over 900 million users and a market share of almost 55%. Want to encourage Chinese
In 2019, cross-border e-commerce in China netted around $28 billion in total sales, growing more than 38% year-over-year. Since then, the demand for international brands
With almost 1 billion internet users, China is the biggest online market in the world. How can international businesses tap into this high-potential market and
With over 970 million users, China is the world’s biggest social media market and represents a huge opportunity for international brands to connect with Chinese
The world of ByteDance consists of several apps like Douyin, Xigua and Toutiao. And now the power of ByteDance advertising channel (with killer knowledge of
Everything you wanted to know about WeChat Channels What do you get when you combine China’s biggest social media app, WeChat, with China’s biggest short
For international businesses, advertising in China can be tricky. There’s red tape to navigate, cultural barriers to overcome, and a totally different media landscape to
With over 550 million active users a month, Weibo is the second-largest social media site in China and is often compared to Twitter and Facebook.
Weibo — China’s answer to Twitter — is the second largest social media site in China, boasting over 550 million active users a month. But
Attracting over 750 million users a day and more than 10 billion hits every 24 hours, WeChat Moments offer a golden opportunity for international businesses
With over 1.3 billion citizens and a GDP of over $14 trillion USD, China is one of the world’s biggest and most powerful economies. That’s
Tmall is China’s leading B2C online e-commerce site, accounting for almost 65% of all transactions in the sector. And in 2020, the platform showed no
As China’s biggest social media app, WeChat is the place to be for international brands looking to make some noise in China. But with over
When it comes to digital marketing in 2020, it really is a case of east meets west. Some of the biggest brands in the west
With almost one billion online shoppers, China is the biggest and fastest growing e-commerce market in the world. And one of the driving forces in
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