Tmall digital marketing — Drive traffic to your Tmall store
Tmall is China’s leading B2C online e-commerce site, accounting for almost 65% of all transactions in the sector. And in 2020, the platform showed no signs of slowing down, scoring…
Top 13 China shopping festivals you need to know about
With almost one billion online shoppers, China is the biggest and fastest growing e-commerce market in the world. And one of the driving forces in this market is China shopping…
Your Guide to Marketing on Kuaishou
With over 900 million users, China is the world’s biggest social media market. But whilst you might be familiar with Douyin (or TikTok) — you might be less familiar with…
Interview: Growth Opportunities on Tmall for Selling into China
As part of AdChina.io’s #GrowWithChina initiative to educate founders and marketers about digital opportunities in China, we spoke to Zarina Kanji, Business Development Lead, Health & Wellness and Food &…
A Brand’s Guide to Selling on Tmall Global
If you’re looking to expand your e-commerce business in China, selling on Tmall Global is a great place to start. According to a Gartner report, 51% of 45 top global…