When businesses first discover the potential of the China market, many want to immediately jump on to WeChat. WeChat is an insanely popular messaging app owned by Tencent. It accounts for approximately 30 percent of the time mobile app users […]
When businesses first discover the potential of the China market, many want to immediately jump on to WeChat. WeChat is an insanely popular messaging app owned by Tencent. It accounts for approximately 30 percent of the time mobile app users […]
In 2020, there were around 926.8 million social media users in China, with social networks reaching approximately 64.4% of China’s entire population. With such a huge user base, Chinese social media platforms provide brands with some of the best digital […]
Advertising in China can bring huge rewards in terms of traffic and sales. But advertising regulations in China can make the prospect seem daunting, particularly for an international business. Here we’ve compiled everything you need to know about Chinese advertising […]
The China advertising market is huge. And we mean really huge. Just take a look at these key stats: Advertising in China is a billion dollar business. China is the second largest global advertising market in the world. In 2019, […]
The world of ByteDance consists of several apps like Douyin, Xigua and Toutiao. And now the power of ByteDance advertising channel (with killer knowledge of user interests) is right at your fingertips with AdChina.io. But first – let’s dig into […]
For international businesses, advertising in China can be tricky. There’s red tape to navigate, cultural barriers to overcome, and a totally different media landscape to get to grips with — and that’s just scratching the surface. Despite that, the Chinese […]
With over 1.3 billion citizens and a GDP of over $14 trillion USD, China is one of the world’s biggest and most powerful economies. That’s why, for international businesses, the Chinese market offers an unprecedented opportunity to attract more customers […]
When it comes to digital marketing in 2020, it really is a case of east meets west. Some of the biggest brands in the west have cottoned on to the huge opportunity the Chinese market represents – and they’re moving […]
AdChina.io was recently featured on the China Paradigm podcast by Daxue Consulting. A leading China market research firm, Daxue Consulting interviews top entrepreneurs in the China space on this podcast. This is a fantastic podcast if you want to listen […]
Bytedance is the company behind TikTok and Douyin, as well as other popular social media channels in China. Collectively, it has a staggering reach of over 1.5 billion monthly active users and is one of the biggest companies in the […]
Want to expand your business in China? To do that, a Chinese version of your website is a must. It’ll help you reach Chinese consumers without the issues of tough web regulations, and position you as a brand that takes […]
Want to start managing campaigns in China? Of course you do! As the country with the highest number of internet users, China represents the future for digital advertising across the globe. But how can your clients tap into this difficult […]
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